15 winning Methods for Selling Any Product or Service in Any Economy
Notes from Fool-Proof Marketing by Robert W bly
01. Improve your interpersonal and communication skills.
02. Use your time productively.
03. Be positive.
04. Reactivate dormant accounts.
05. Reactivate old leads.
06. Generate new business from existing accounts.
07. Shift your marketing into high gear.
08. Repackage your offers.
09. Select your best customers and occasionally lower your standards.
10. Cut overhead and operating costs.
11. Use the internet to cut costs and attract customers.
12. Quote competitive, affordable fees in bid situations.
13. Take customer service to the next level.
14. Deliver more value to your customers.
15. Cement customer loyalty with low-cost extras.
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