The Four-step Strategy to Ignite Customer Evangelists and Keep Them for Life
Notes from Pyro Marketing by Greg Stielstra
01. Promote to the people most likely to buy.
02. Give them an experience with your product or service.
03. Help them tell others.
04. Keep a record of who they are.
PyroMarketing: The Four-Step Strategy to Ignite Customer Evangelists and Keep Them for Life
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